Candace McCullum
Future Leader Class of ‘26
Senior Marketing Manager, Head of Multicultural Marketing
Amazon
Candace, with over 25 years in advertising/marketing, specializes in reaching diverse consumer audiences. As Multicultural Lead and Senior Campaign Manager at Amazon, she drives US multicultural strategy across Brand, Retail, and Prime, focusing on Black, Hispanic, and young adult markets.
Previously at Wells Fargo, she managed diverse audience campaigns and brand integrations. Her career includes work at Carol H. Williams Advertising on major national brands.
Candace holds a BA and MBA from Clark Atlanta University and has been recognized by Ebony and Black Enterprise magazines for her industry contributions. A San Francisco Bay Area native, she enjoys wine tasting, travel, art collecting, and spending time with her son and dog.