Cleyana MayweatherFuture Leader Class of ‘24 Brand Manager Mars Wrigley
Cleyana Mayweather is a Brand Manager at Mars Wrigley, where she is currently responsible for building the ascent of Mars Wrigley Ice Cream Brands – Snickers, M&M’S, and Twix Ice Cream. In this role, Cleyana leads marketing and media strategy for the ice cream portfolio, develops impactful content, and drives quality business growth.
With more than a decade of marketing experience, Cleyana has a passion for solving complex problems with experience in brand marketing, sports marketing, media, e-commerce, and digital strategy. In addition, Cleyana serves as a D&I champion at Mars Wrigley. Cleyana holds an MBA from Emory University and a Communication Studies degree from Northwestern University. Outside of Mars, Cleyana is an avid traveler, baker, and game show enthusiast.