Janice TennantFounding Member CMO, Merrell
Janice Tennant is Chief Marketing Officer at Merrell and believes that everyone should have the right to experience the joys of the outdoors. For over 15 years, she has tapped her passion for consumers to grow globally recognized brands at PepsiCo, Kimberly-Clark, and Wolverine Worldwide.
With a commitment to building a marketing culture of curiosity and innovation, she continues to find new ways to empower the next generation of marketers through the labyrinth of the digital world by creating brands with purpose that drive more meaningful consumer connections.
Janice holds an MBA from the University of North Carolina, Chapel-Hill and a B.A. and B.P.H.E. from Queen’s University in Canada.
In the Press
Ad Age Article: How Merrell Is Making The Outdoors More Diverse
Forbes CMO Next List: 50 Innovative Marketers Transforming Business in a Changed World
Forbes Article: Merrell Marketing Strategy Takes a Hike
Women Of The C-Suite: Merrell’s Janice Tennant On The Five Things You Need To Succeed As A Senior Executive