The work and mission of BECA is needed more than ever. I'm specifically proud to convene, share, and collaborate with this amazing and powerful group of Black leaders and executives as we seek to drive even greater impact and create a pipeline of next generation leaders. It's truly meaningful work that matters.

Kimberly E. Paige

Founding Member
EVP & CMO, BET
Paramount

A seasoned brand marketer and general manager with over 25 years of experience, Kimberly is widely recognized as a leading business executive that is known for driving transformative growth
among existing and emerging Brands and Companies. She cites her ability to drive revenue, stay connected with consumers and culture, and build inspired and empowered teams as keys to her success.

In late 2019, Kimberly joined ViacomCBS (now Paramount Global) as EVP, Chief Marketing Officer, BET. In this role she is responsible for managing and implementing brand and marketing strategy across all platforms including all BET linear networks, and the #1 Black streaming platform, BET+. In addition, she is responsible for overall end to end strategy for the highly successful BET Digital and BET Live Events business.

Prior to joining BET, Kimberly was the Chief Operating and Brand Officer, Sundial Brands where she partnered with founder and CEO, Richelieu Dennis, to manage the company’s integration into Unilever.

Kimberly led the overall strategic direction and operations plan to deliver future growth across the
entire Hair, Skin and Bath/Body portfolio. During her tenure, Kimberly oversaw Operations, Marketing,
International, and Sales, and played a leading role in the launch and marketing of the $100M New Voices Fund in support of Women of Color Entrepreneurs.

Prior to entering the Beauty sector, Kimberly worked at The Coca-Cola Company (TCCC) for 16 years in
various roles in North America and Global. Her roles included Vice President, Venturing and Emerging
Brands (VEB) where she was responsible for leading marketing, innovation and assessing high growth
merger and acquisition opportunities of emerging beverage brands. She is widely known for her
leadership, turnaround, and delivery of record growth of the $3.5B Sprite and Flavors portfolio. During her leadership, she relaunched The Coca-Cola Company’s 2ND and 3RD largest global brands and led key marketing partnerships with the NBA, LeBron James, Drake, and many others.

Kimberly started her career in Brand Management at Procter & Gamble in Cincinnati, OH. She is actively involved in many professional and social organizations and serves on the Board of Spanx, Versed Beauty Brands, Morehouse School of Medicine and most recently, The Television Academy Foundation Board
of Directors.

In the Press

Kimberly E. Paige

Television Academy Foundation Announces Kimberly E. Paige as New Board Member

View

Kimberly E. Paige

The Wie Site Blog Post: Kimberly E. Paige On Inviting Diverse Consumers

View

Kimberly E. Paige

MTM Visionaries Podcast: BET[‘s Kimberly Paige (CMO, BET)] and 3Pas Studios CMOs on The Power of Cultural Currency

View

Kimberly E. Paige

Ad Age Article: Rebrand Creates An Open Canvas for Culture

View

Kimberly E. Paige

Variety Article: BET Launches New Logo, Branding Effort in Time for BET Awards

View

Kimberly E. Paige

Forbes Article: How Kim Paige, EVP and Chief Marketing Officer at BET Networks, is Taking Multicultural Marketing Mainstream

View

Kimberly E. Paige

Ad Age Podcast: How to Not Miss the Mark on Multicultural Marketing

View