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The BECA Playbook C’24 Launch

In December 2022, BECA welcomed the second class of The BECA Playbook (TBP) to the BECA Family. Explore the album below to see the C’24 gathered in NYC to launch their two-year journey! 

Future Leaders C’24

C’24 Future Leaders began their journey with The BECA Playbook journey through sessions led by The BECA Playbook Program Team. The kickoff included an introduction to the program, a look ahead into exclusive activities and opportunities, time to meet the BECA team and members, and engaging discussions. Members learned more about the incoming class and discussed insights with each other on how to support and amplify the voices of BECA Future Leaders. 

Fireside Chat with Spike Lee

BECA Founder Jerri DeVard held a discussion for Future Leaders featuring renowned filmmaker and speaker, Spike Lee. Spike and Jerri held a captivating conversation on the intersection of Black culture and marketing, providing invaluable insights and inspiration for the next generation of industry leaders.

The BECA Playbook Program Team

We Are BECA Strong!

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